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Asymmetric Association of Liking and Disliking Judgments: S..:
Herr, Paul M.
;
Page, Christine M.
;
[Dawn Iacobucci served as editor and Gita Johar served as associate editor for this article.]
Journal of Consumer Research. 30 (2004) 4 - p. 588-601 , 2004
Link:
https://www.jstor.org/stable/10.1086/380291
RT Journal T1
Asymmetric Association of Liking and Disliking Judgments: So What's Not to Like?
UL https://suche.suub.uni-bremen.de/peid=jstor-10.1086_380291&Exemplar=1&LAN=DE A1 Herr, Paul M. A1 Page, Christine M. A1 [Dawn Iacobucci served as editor and Gita Johar served as associate editor for this article.] PB The University of Chicago Press YR 2004 SN 0093-5301 SN 1537-5277 K1 Affect/Emotions/Mood K1 Attitudes K1 Cognitive Processes K1 Cognitive Structure K1 Memory K1 Philosophy K1 Metaphysics K1 Philosophy of mind K1 Concept of mind K1 Judgment K1 Epistemology K1 Empiricism K1 Factual judgments K1 Behavioral sciences K1 Psychology K1 Cognitive psychology K1 Mental stimulation K1 Clinical psychology K1 Mental illness K1 Mood disorders K1 Bipolar disorder K1 Empirical evidence K1 Personality psychology K1 Psychological attitudes K1 Cognitive processes K1 Thought processes K1 Conceptualization K1 Business K1 Business administration K1 Corporate communications K1 External corporate communications K1 Marketing K1 Branding K1 Brands K1 Applied psychology K1 Consumer psychology K1 Consumer motivation JF Journal of Consumer Research VO 30 IS 4 SP 588 OP 601 LK http://dx.doi.org/https://www.jstor.org/stable/10.1086/380291 DO https://www.jstor.org/stable/10.1086/380291 SF ELIB - SuUB Bremen
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