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1 Ergebnisse
1
Doing It the Hard Way: How Low Control Drives Preferences f..:
Cutright, Keisha M.
;
Samper, Adriana
Journal of Consumer Research. 41 (2014) 3 - p. 730-745 , 2014
Link:
https://www.jstor.org/stable/10.1086/677314
RT Journal T1
Doing It the Hard Way: How Low Control Drives Preferences for High-Effort Products and Services
UL https://suche.suub.uni-bremen.de/peid=jstor-10.1086_677314&Exemplar=1&LAN=DE A1 Cutright, Keisha M. A1 Samper, Adriana PB University of Chicago Press YR 2014 SN 0093-5301 SN 1537-5277 K1 Behavioral sciences K1 Psychology K1 Personality psychology K1 Personal empowerment K1 Behavioral economics K1 Consumer behavior K1 Buying behavior K1 Shopping K1 Business K1 Business administration K1 Corporate communications K1 External corporate communications K1 Marketing K1 Branding K1 Brands K1 Cognitive psychology K1 Emotion K1 Emotional states K1 Desire K1 Health sciences K1 Health and wellness K1 Health outcomes K1 Business operations K1 Commerce K1 Purchasing K1 Leisure studies K1 Recreation K1 Sports K1 Ball games K1 Basketball K1 Applied psychology K1 Consumer psychology K1 Consumer motivation K1 Sporting goods K1 Sports equipment K1 Golf clubs K1 Games JF Journal of Consumer Research VO 41 IS 3 SP 730 OP 745 LK http://dx.doi.org/https://www.jstor.org/stable/10.1086/677314 DO https://www.jstor.org/stable/10.1086/677314 SF ELIB - SuUB Bremen
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