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The Development of Early Thought in Marketing and Promotion:
Kelley, William T.
Journal of Marketing. 21 (1956) 1 - p. 62-67 , 1956
Link:
https://www.jstor.org/stable/1247699
RT Journal T1
The Development of Early Thought in Marketing and Promotion
UL https://suche.suub.uni-bremen.de/peid=jstor-1247699&Exemplar=1&LAN=DE A1 Kelley, William T. PB American Marketing Association YR 1956 SN 0022-2429 K1 Economics K1 Economic disciplines K1 Labor economics K1 Employment K1 Occupations K1 Businesspeople K1 Merchants K1 Business K1 Business economics K1 Commercial production K1 Production factors K1 Production output K1 Goods K1 Business operations K1 Commerce K1 Trade K1 Retail trade K1 Labor K1 Workforce K1 Organized labor K1 Guilds K1 Business administration K1 Corporate communications K1 External corporate communications K1 Marketing K1 Artisans K1 Law K1 Administrative law K1 Economic regulation K1 Financial regulation K1 Social sciences K1 Population studies K1 Human populations K1 Persons K1 Consumers K1 Customers K1 Trade intermediaries JF Journal of Marketing VO 21 IS 1 SP 62 OP 67 LK http://dx.doi.org/https://www.jstor.org/stable/1247699 DO https://www.jstor.org/stable/1247699 SF ELIB - SuUB Bremen
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