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1 Ergebnisse
1
Social Class and Commercial Bank Credit Card Usage:
Mathews, H. Lee
;
Slocum, Jr., John W.
Journal of Marketing. 33 (1969) 1 - p. 71-78 , 1969
Link:
https://www.jstor.org/stable/1248749
RT Journal T1
Social Class and Commercial Bank Credit Card Usage
UL https://suche.suub.uni-bremen.de/peid=jstor-1248749&Exemplar=1&LAN=DE A1 Mathews, H. Lee A1 Slocum, Jr., John W. PB American Marketing Association YR 1969 SN 0022-2429 K1 Business K1 Business operations K1 Commerce K1 Financial transactions K1 Payments K1 Payment methods K1 Credit cards K1 Economics K1 Economic disciplines K1 Financial economics K1 Credit K1 Bank credit K1 Behavioral sciences K1 Sociology K1 Human societies K1 Social structures K1 Social stratification K1 Social classes K1 Banking K1 Banks K1 Commercial banks K1 Consumer credit K1 Business administration K1 Corporate communications K1 External corporate communications K1 Marketing K1 Behavioral economics K1 Consumer behavior K1 Consumer sovereignty K1 Consumer preferences K1 Consumer convenience K1 Lower class K1 Upper class K1 Installment credit JF Journal of Marketing VO 33 IS 1 SP 71 OP 78 LK http://dx.doi.org/https://www.jstor.org/stable/1248749 DO https://www.jstor.org/stable/1248749 SF ELIB - SuUB Bremen
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