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1 Ergebnisse
1
Stockout Cost Models: Empirical Tests in a Retail Situation:
Walter, C. K.
;
Grabner, John R.
Journal of Marketing. 39 (1975) 3 - p. 56-60 , 1975
Link:
https://www.jstor.org/stable/1250902
RT Journal T1
Stockout Cost Models: Empirical Tests in a Retail Situation
UL https://suche.suub.uni-bremen.de/peid=jstor-1250902&Exemplar=1&LAN=DE A1 Walter, C. K. A1 Grabner, John R. PB American Marketing Association YR 1975 SN 0022-2429 K1 Economics K1 Microeconomics K1 Income K1 Revenue K1 Social sciences K1 Population studies K1 Human populations K1 Persons K1 Consumers K1 Customers K1 Arts K1 Applied arts K1 Architecture K1 Buildings K1 Commercial buildings K1 Retail stores K1 Business K1 Business administration K1 Corporate communications K1 External corporate communications K1 Marketing K1 Branding K1 Brands K1 Applied sciences K1 Research methods K1 Survey research K1 Survey methods K1 Questionnaires K1 Economic disciplines K1 Applied economics K1 Economic modeling K1 Economic models K1 Cost estimation models K1 Accountancy K1 Financial accounting K1 Assets K1 Current assets K1 Inventories K1 Mathematics K1 Applied mathematics K1 Statistics K1 Applied statistics K1 Statistical models K1 Parametric models K1 Marketing strategies JF Journal of Marketing VO 39 IS 3 SP 56 OP 60 LK http://dx.doi.org/https://www.jstor.org/stable/1250902 DO https://www.jstor.org/stable/1250902 SF ELIB - SuUB Bremen
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