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1 Ergebnisse
1
Formal Choice Models in Marketing:
Corstjens, Marcel L.
;
Gautschi, David A.
Marketing Science. 2 (1983) 1 - p. 19-56 , 1983
Link:
https://www.jstor.org/stable/184066
RT Journal T1
Formal Choice Models in Marketing
UL https://suche.suub.uni-bremen.de/peid=jstor-184066&Exemplar=1&LAN=DE A1 Corstjens, Marcel L. A1 Gautschi, David A. PB Institute of Management Sciences YR 1983 SN 0732-2399 SN 1526-548X K1 Choice Models K1 Economics K1 Psychology K1 Business K1 Business administration K1 Corporate communications K1 External corporate communications K1 Marketing K1 Applied sciences K1 Research methods K1 Modeling K1 Economic disciplines K1 Applied economics K1 Economic modeling K1 Economic models K1 Microeconomics K1 Economic utility K1 Utility functions K1 Mathematics K1 Applied mathematics K1 Mathematical modeling K1 Parameterization K1 Business information K1 Consumer research K1 Statistics K1 Applied statistics K1 Statistical models K1 Parametric models K1 Behavioral sciences K1 Applied psychology K1 Consumer psychology K1 Philosophy K1 Metaphysics K1 Etiology K1 Determinism K1 Pure mathematics K1 Probability theory K1 Stochastic models JF Marketing Science VO 2 IS 1 SP 19 OP 56 LK http://dx.doi.org/https://www.jstor.org/stable/184066 DO https://www.jstor.org/stable/184066 SF ELIB - SuUB Bremen
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