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1 Ergebnisse
1
What You Don't Know about Customer-Perceived Quality: The R..:
Rust, Roland T.
;
Inman, J. Jeffrey
;
Jia, Jianmin
.
Marketing Science. 18 (1999) 1 - p. 77-92 , 1999
Link:
https://www.jstor.org/stable/193252
RT Journal T1
What You Don't Know about Customer-Perceived Quality: The Role of Customer Expectation Distributions
UL https://suche.suub.uni-bremen.de/peid=jstor-193252&Exemplar=1&LAN=DE A1 Rust, Roland T. A1 Inman, J. Jeffrey A1 Jia, Jianmin A1 Zahorik, Anthony PB Institute for Operations Research and the Management Sciences YR 1999 SN 0732-2399 SN 1526-548X K1 Quality K1 Customer Satisfaction Measurement K1 Customer Expectations K1 Customer Retention K1 Bayesian Updating K1 Customer Life-time Value K1 Business K1 Business administration K1 Corporate communications K1 External corporate communications K1 Marketing K1 Branding K1 Brands K1 Social sciences K1 Population studies K1 Human populations K1 Persons K1 Consumers K1 Customers K1 Business information K1 Consumer research K1 Customer satisfaction K1 Mathematics K1 Applied mathematics K1 Statistics K1 Applied statistics K1 Descriptive statistics K1 Measures of variability K1 Statistical variance K1 Economics K1 Microeconomics K1 Economic utility K1 Expected utility K1 Philosophy K1 Metaphysics K1 Philosophy of mind K1 Perception theory K1 Perceptual experiences K1 Mathematical analysis K1 Mathematical models K1 Analytical models K1 Applied sciences K1 Research methods K1 Modeling K1 Utility functions JF Marketing Science VO 18 IS 1 SP 77 OP 92 LK http://dx.doi.org/https://www.jstor.org/stable/193252 DO https://www.jstor.org/stable/193252 SF ELIB - SuUB Bremen
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