I agree that this site is using cookies. You can find further informations
here
.
X
Login
Merkliste (
0
)
Home
About us
Home About us
Our history
Profile
Press & public relations
Friends
The library in figures
Exhibitions
Projects
Training, internships, careers
Films
Services & Information
Home Services & Information
Lending and interlibrary loans
Returns and renewals
Training and library tours
My Account
Library cards
New to the library?
Download Information
Opening hours
Learning spaces
PC, WLAN, copy, scan and print
Catalogs and collections
Home Catalogs and Collections
Rare books and manuscripts
Digital collections
Subject Areas
Our sites
Home Our sites
Central Library
Law Library (Juridicum)
BB Business and Economics (BB11)
BB Physics and Electrical Engineering
TB Engineering and Social Sciences
TB Economics and Nautical Sciences
TB Music
TB Art & Design
TB Bremerhaven
Contact the library
Home Contact the library
Staff Directory
Open access & publishing
Home Open access & publishing
Reference management: Citavi & RefWorks
Publishing documents
Open Access in Bremen
zur Desktop-Version
Toggle navigation
Merkliste
1 Ergebnisse
1
Novel versus familiar brands: An analysis of neurophysiolog..:
Reimann, Martin
;
Castaño, Raquel
;
Zaichkowsky, Judith
.
Marketing Letters. 23 (2012) 3 - p. 745-759 , 2012
Link:
https://www.jstor.org/stable/23259247
RT Journal T1
Novel versus familiar brands: An analysis of neurophysiology, response latency, and choice
UL https://suche.suub.uni-bremen.de/peid=jstor-23259247&Exemplar=1&LAN=DE A1 Reimann, Martin A1 Castaño, Raquel A1 Zaichkowsky, Judith A1 Bechara, Antoine PB Springer Science + Business Media YR 2012 SN 0923-0645 SN 1573-059X K1 Business K1 Business administration K1 Corporate communications K1 External corporate communications K1 Marketing K1 Branding K1 Brands K1 Brand identification K1 Brand image K1 Graphic logos K1 Health sciences K1 Medical diagnosis K1 Diagnostic methods K1 Diagnostic imaging K1 Magnetic resonance imaging K1 Behavioral sciences K1 Psychology K1 Applied psychology K1 Consumer psychology K1 Biological sciences K1 Biology K1 Neuroscience K1 Behavioral neuroscience K1 Neurophysiology K1 Psychological research K1 Anatomy K1 Nervous system K1 Central nervous system K1 Brain K1 Cerebrum K1 Basal ganglia K1 Amygdala K1 Behavioral economics K1 Consumer behavior K1 Consumer sovereignty K1 Consumer choice K1 Product choice JF Marketing Letters VO 23 IS 3 SP 745 OP 759 LK http://dx.doi.org/https://www.jstor.org/stable/23259247 DO https://www.jstor.org/stable/23259247 SF ELIB - SuUB Bremen
Export
RefWorks (nur Desktop-Version!)
Flow
(Zuerst in
Flow
einloggen, dann importieren)