I agree that this site is using cookies. You can find further informations
here
.
X
Login
Merkliste (
0
)
Home
About us
Home About us
Our history
Profile
Press & public relations
Friends
The library in figures
Exhibitions
Projects
Training, internships, careers
Films
Services & Information
Home Services & Information
Lending and interlibrary loans
Returns and renewals
Training and library tours
My Account
Library cards
New to the library?
Download Information
Opening hours
Learning spaces
PC, WLAN, copy, scan and print
Catalogs and collections
Home Catalogs and Collections
Rare books and manuscripts
Digital collections
Subject Areas
Our sites
Home Our sites
Central Library
Law Library (Juridicum)
BB Business and Economics (BB11)
BB Physics and Electrical Engineering
TB Engineering and Social Sciences
TB Economics and Nautical Sciences
TB Music
TB Art & Design
TB Bremerhaven
Contact the library
Home Contact the library
Staff Directory
Open access & publishing
Home Open access & publishing
Reference management: Citavi & RefWorks
Publishing documents
Open Access in Bremen
zur Desktop-Version
Toggle navigation
Merkliste
1 Ergebnisse
1
Marketing Renaissance: Opportunities and Imperatives for Im..:
Brown, Stephen W.
;
Webster Jr., Frederick E.
;
Steenkamp, Jan-Benedict E. M.
...
Journal of Marketing. 69 (2005) 4 - p. 1-25 , 2005
Link:
https://www.jstor.org/stable/30166549
RT Journal T1
Marketing Renaissance: Opportunities and Imperatives for Improving Marketing Thought, Practice, and Infrastructure
UL https://suche.suub.uni-bremen.de/peid=jstor-30166549&Exemplar=1&LAN=DE A1 Brown, Stephen W. A1 Webster Jr., Frederick E. A1 Steenkamp, Jan-Benedict E. M. A1 Wilkie, William L. A1 Sheth, Jagdish N. A1 Sisodia, Rajendra S. A1 Kerin, Roger A. A1 MacInnis, Deborah J. A1 McAlister, Leigh A1 Raju, Jagmohan S. A1 Bauerly, Ronald J. A1 Johnson, Don T. A1 Singh, Mandeep A1 Staelin, Richard PB American Marketing Association YR 2005 SN 0022-2429 K1 Business K1 Business administration K1 Corporate communications K1 External corporate communications K1 Marketing K1 Business structures K1 Social sciences K1 Communications K1 Advertising K1 Advertising research K1 Linguistics K1 Applied linguistics K1 Neurolinguistics K1 Readability K1 Business information K1 Consumer research K1 Industry K1 Industrial sectors K1 Manufacturing industries K1 Consumer goods industries K1 Population studies K1 Human populations K1 Persons K1 Consumers K1 Customers K1 Marketing management K1 Applied sciences K1 Research methods K1 Economics K1 Economic disciplines K1 Labor economics K1 Employment K1 Occupations K1 Businesspeople K1 Business executives JF Journal of Marketing VO 69 IS 4 SP 1 OP 25 LK http://dx.doi.org/https://www.jstor.org/stable/30166549 DO https://www.jstor.org/stable/30166549 SF ELIB - SuUB Bremen
Export
RefWorks (nur Desktop-Version!)
Flow
(Zuerst in
Flow
einloggen, dann importieren)