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1 Ergebnisse
1
Improved Method for Comparing Rank-Order Preferences of Two..:
Ryans, Adrian B.
;
Srinivasan, V.
Journal of Marketing Research. 16 (1979) 4 - p. 583-587 , 1979
Link:
https://www.jstor.org/stable/3150834
RT Journal T1
Improved Method for Comparing Rank-Order Preferences of Two Groups of Consumers
UL https://suche.suub.uni-bremen.de/peid=jstor-3150834&Exemplar=1&LAN=DE A1 Ryans, Adrian B. A1 Srinivasan, V. PB American Marketing Association YR 1979 SN 0022-2437 K1 Information science K1 Data products K1 Datasets K1 Business K1 Business administration K1 Corporate communications K1 External corporate communications K1 Marketing K1 Branding K1 Brands K1 Mathematics K1 Applied mathematics K1 Statistics K1 Applied statistics K1 Descriptive statistics K1 Correlations K1 Pure mathematics K1 Linear algebra K1 Matrix theory K1 Matrices K1 Applied sciences K1 Research methods K1 Modeling K1 Industry K1 Industrial sectors K1 Manufacturing industries K1 Consumer goods industries K1 Business structures K1 Statistical models K1 Parametric models K1 Behavioral sciences K1 Behavioral economics K1 Consumer behavior K1 Consumer sovereignty K1 Consumer preferences JF Journal of Marketing Research VO 16 IS 4 SP 583 OP 587 LK http://dx.doi.org/https://www.jstor.org/stable/3150834 DO https://www.jstor.org/stable/3150834 SF ELIB - SuUB Bremen
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