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1 Ergebnisse
1
Why Does Poor Service Prevail?:
Gerstner, Eitan
;
Libai, Barak
Marketing Science. 25 (2006) 6 - p. 601-603 , 2006
Link:
https://www.jstor.org/stable/40057198
RT Journal T1
Why Does Poor Service Prevail?
UL https://suche.suub.uni-bremen.de/peid=jstor-40057198&Exemplar=1&LAN=DE A1 Gerstner, Eitan A1 Libai, Barak PB Institute for Operations Research and the Management Sciences (INFORMS) YR 2006 SN 0732-2399 SN 1526-548X K1 service models K1 service failure K1 customer satisfaction K1 switching costs K1 Business K1 Business administration K1 Corporate communications K1 External corporate communications K1 Marketing K1 Social sciences K1 Population studies K1 Human populations K1 Persons K1 Consumers K1 Customers K1 Business information K1 Consumer research K1 Customer satisfaction K1 Marketing strategies K1 Law K1 Criminal law K1 Criminal offenses K1 Fraud K1 Swindling K1 Confidence tricks K1 Bait and switch K1 Communications K1 Advertising K1 Advertising campaigns K1 Consumer advertising K1 Relationship marketing K1 Behavioral sciences K1 Psychology K1 Applied psychology K1 Consumer psychology K1 Brand loyalty K1 Arts K1 Applied arts K1 Architecture K1 Buildings K1 Commercial buildings K1 Retail stores K1 Business operations K1 Commerce K1 Financial transactions K1 Payments K1 Fees JF Marketing Science VO 25 IS 6 SP 601 OP 603 LK http://dx.doi.org/https://www.jstor.org/stable/40057198 DO https://www.jstor.org/stable/40057198 SF ELIB - SuUB Bremen
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