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1 Ergebnisse
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Une méta-analyse du choix du consommateur et de la publicit..:
Trappey, Charles
Recherche et Applications en Marketing. 12 (1997) 1 - p. 89-98 , 1997
Link:
https://www.jstor.org/stable/40589620
RT Journal T1 <Title>Une méta-analyse du choix du consommateur et de la publicité subliminale</Title> UL https://suche.suub.uni-bremen.de/peid=jstor-40589620&Exemplar=1&LAN=DE A1 Trappey, Charles PB Presses Universitaires de Grenoble YR 1997 SN 0767-3701 JF Recherche et Applications en Marketing VO 12 IS 1 SP 89 OP 98 LK http://dx.doi.org/https://www.jstor.org/stable/40589620 DO https://www.jstor.org/stable/40589620 SF ELIB - SuUB Bremen
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