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1 Ergebnisse
1
LES CARTES DE FIDÉLITÉ COMME OUTILS DE SEGMENTATION ET DE C..:
MEYER-WAARDEN, LARS
;
BENAVENT, CHRISTOPHE
Décisions Marketing. , 2003
Link:
https://www.jstor.org/stable/40592930
RT Journal T1
LES CARTES DE FIDÉLITÉ COMME OUTILS DE SEGMENTATION ET DE CIBLAGE: Le cas d'une enseigne de distribution
UL https://suche.suub.uni-bremen.de/peid=jstor-40592930&Exemplar=1&LAN=DE A1 MEYER-WAARDEN, LARS A1 BENAVENT, CHRISTOPHE PB Cecoeduc YR 2003 SN 0779-7389 JF Décisions Marketing IS 32 SP 19 OP 30 LK http://dx.doi.org/https://www.jstor.org/stable/40592930 DO https://www.jstor.org/stable/40592930 SF ELIB - SuUB Bremen
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