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1 Ergebnisse
1
How behavioral decision research can enhance consumer welfa..:
Ratner, Rebecca K.
;
Soman, Dilip
;
Zauberman, Gal
...
Marketing Letters. 19 (2008) 3/4 - p. 383-397 , 2008
Link:
https://www.jstor.org/stable/41217928
RT Journal T1
How behavioral decision research can enhance consumer welfare: From freedom of choice to paternalistic intervention
UL https://suche.suub.uni-bremen.de/peid=jstor-41217928&Exemplar=1&LAN=DE A1 Ratner, Rebecca K. A1 Soman, Dilip A1 Zauberman, Gal A1 Ariely, Dan A1 Carmon, Ziv A1 Keller, Punam A. A1 Kim, B. Kyu A1 Lin, Fern A1 Malkoc, Selin A1 Small, Deborah A. A1 Wertenbroch, Klaus PB Springer Science + Business Media YR 2008 SN 0923-0645 SN 1573-059X K1 Behavioral sciences K1 Psychology K1 Applied psychology K1 Consumer psychology K1 Behavioral economics K1 Consumer behavior K1 Consumer sovereignty K1 Consumer choice K1 Business K1 Business information K1 Consumer research K1 Law K1 Judicial system K1 Legal proceedings K1 Trial court proceedings K1 Legal evidence K1 Victim identification K1 Political science K1 Political philosophy K1 Political ideologies K1 Paternalism K1 Personality psychology K1 Motivation K1 Willpower K1 Self control K1 Business administration K1 Human resources K1 Employee compensation K1 Employee benefits K1 Employee benefit plans K1 Retirement plans K1 Retirement funds K1 Social psychology JF Marketing Letters VO 19 IS 3/4 SP 383 OP 397 LK http://dx.doi.org/https://www.jstor.org/stable/41217928 DO https://www.jstor.org/stable/41217928 SF ELIB - SuUB Bremen
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