I agree that this site is using cookies. You can find further informations
here
.
X
Login
Merkliste (
0
)
Home
About us
Home About us
Our history
Profile
Press & public relations
Friends
The library in figures
Exhibitions
Projects
Training, internships, careers
Films
Services & Information
Home Services & Information
Lending and interlibrary loans
Returns and renewals
Training and library tours
My Account
Library cards
New to the library?
Download Information
Opening hours
Learning spaces
PC, WLAN, copy, scan and print
Catalogs and collections
Home Catalogs and Collections
Rare books and manuscripts
Digital collections
Subject Areas
Our sites
Home Our sites
Central Library
Law Library (Juridicum)
BB Business and Economics (BB11)
BB Physics and Electrical Engineering
TB Engineering and Social Sciences
TB Economics and Nautical Sciences
TB Music
TB Art & Design
TB Bremerhaven
Contact the library
Home Contact the library
Staff Directory
Open access & publishing
Home Open access & publishing
Reference management: Citavi & RefWorks
Publishing documents
Open Access in Bremen
zur Desktop-Version
Toggle navigation
Merkliste
1 Ergebnisse
1
Media Habits of In-Home Buyers:
Reynolds, Fred D.
;
Martin, Warren S.
;
Martin, Wendy K.
Journal of Advertising. 6 (1977) 2 - p. 31-35 , 1977
Link:
https://www.jstor.org/stable/4188105
RT Journal T1
Media Habits of In-Home Buyers
UL https://suche.suub.uni-bremen.de/peid=jstor-4188105&Exemplar=1&LAN=DE A1 Reynolds, Fred D. A1 Martin, Warren S. A1 Martin, Wendy K. PB Board of Directors, American Academy of Advertising YR 1977 SN 0091-3367 SN 1557-7805 K1 Social sciences K1 Communications K1 Advertising K1 Advertising media K1 Business K1 Business administration K1 Corporate communications K1 External corporate communications K1 Marketing K1 Advertising campaigns K1 Human geography K1 Political geography K1 Metropolitan areas K1 Accountancy K1 Financial accounting K1 Assets K1 Current assets K1 Inventories K1 Merchandise K1 Behavioral sciences K1 Behavioral economics K1 Consumer behavior K1 Buying behavior K1 Shopping K1 Mass communication K1 Mass media K1 Broadcast media K1 Television K1 Television programs K1 Television viewing K1 Sociology K1 Human societies K1 Social institutions K1 Families K1 Family members K1 Spouses K1 Wives K1 Housewives K1 Marketing management JF Journal of Advertising VO 6 IS 2 SP 31 OP 35 LK http://dx.doi.org/https://www.jstor.org/stable/4188105 DO https://www.jstor.org/stable/4188105 SF ELIB - SuUB Bremen
Export
RefWorks (nur Desktop-Version!)
Flow
(Zuerst in
Flow
einloggen, dann importieren)