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1 Ergebnisse
1
Race as a Dimension in Children's TV Advertising: The Need ..:
Barry, Thomas E.
;
Sheikh, Anees A.
Journal of Advertising. 6 (1977) 3 - p. 5-10 , 1977
Link:
https://www.jstor.org/stable/4188117
RT Journal T1
Race as a Dimension in Children's TV Advertising: The Need for More Research
UL https://suche.suub.uni-bremen.de/peid=jstor-4188117&Exemplar=1&LAN=DE A1 Barry, Thomas E. A1 Sheikh, Anees A. PB Board of Directors, American Academy of Advertising YR 1977 SN 0091-3367 SN 1557-7805 K1 Social sciences K1 Communications K1 Advertising K1 Advertising campaigns K1 Commercials K1 Television commercials K1 Behavioral sciences K1 Anthropology K1 Ethnology K1 Ethnic groups K1 Black people K1 Population studies K1 Human populations K1 Persons K1 Children K1 Advertising research K1 Mass communication K1 Mass media K1 Broadcast media K1 Television K1 Television programs K1 Women K1 Mothers K1 American minorities K1 African Americans K1 Sociology K1 Human societies K1 Social institutions K1 Families K1 Family members K1 Parents K1 Health sciences K1 Medical sciences K1 Nutritional science K1 Nutrition K1 Child nutrition K1 Business K1 Business administration K1 Corporate communications K1 External corporate communications K1 Marketing JF Journal of Advertising VO 6 IS 3 SP 5 OP 10 LK http://dx.doi.org/https://www.jstor.org/stable/4188117 DO https://www.jstor.org/stable/4188117 SF ELIB - SuUB Bremen
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