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1
A Framework for Ascertaining Deception in Children's Advert..:
Barry, Thomas E.
Journal of Advertising. 9 (1980) 1 - p. 11-18 , 1980
Link:
https://www.jstor.org/stable/4188288
RT Journal T1
A Framework for Ascertaining Deception in Children's Advertising
UL https://suche.suub.uni-bremen.de/peid=jstor-4188288&Exemplar=1&LAN=DE A1 Barry, Thomas E. PB Board of Directors, American Academy of Advertising YR 1980 SN 0091-3367 SN 1557-7805 K1 Business K1 Business ethics K1 Marketing ethics K1 Deceptive advertising K1 False advertising K1 Business administration K1 Corporate communications K1 External corporate communications K1 Marketing K1 Social sciences K1 Communications K1 Advertising K1 Advertising campaigns K1 Advertising research K1 Commercials K1 Television commercials K1 Population studies K1 Human populations K1 Persons K1 Children K1 School age children K1 Advertising restrictions K1 Law K1 Civil law K1 Contract law K1 Contract provisions K1 Exculpatory clauses K1 Disclaimers JF Journal of Advertising VO 9 IS 1 SP 11 OP 18 LK http://dx.doi.org/https://www.jstor.org/stable/4188288 DO https://www.jstor.org/stable/4188288 SF ELIB - SuUB Bremen
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