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Der Kaufentscheidungsstil von Konsumenten als Grundlage der..:
Walsh, Gianfranco
;
Hennig-Thurau, Thorsten
Marketing: Zeitschrift für Forschung und Praxis. 23 (2001) 4 - p. 223-235 , 2001
Link:
https://www.jstor.org/stable/41918914
RT Journal T1 <Title>Der Kaufentscheidungsstil von Konsumenten als Grundlage der Marktsegmentierung</Title> UL https://suche.suub.uni-bremen.de/peid=jstor-41918914&Exemplar=1&LAN=DE A1 Walsh, Gianfranco A1 Hennig-Thurau, Thorsten PB C.H. Beck YR 2001 SN 0344-1369 JF Marketing: Zeitschrift für Forschung und Praxis VO 23 IS 4 SP 223 OP 235 LK http://dx.doi.org/https://www.jstor.org/stable/41918914 DO https://www.jstor.org/stable/41918914 SF ELIB - SuUB Bremen
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