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Die Planung neuer Tarife bei tele.ring mittels eines integr..:
Natter, Martin
;
Mild, Andreas
;
Wagner, Udo
.
Marketing: Zeitschrift für Forschung und Praxis. 29 (2007) 3 - p. 195-210 , 2007
Link:
https://www.jstor.org/stable/41922086
RT Journal T1 <Title>Die Planung neuer Tarife bei tele.ring mittels eines integrierten Segmentierungs-, Zielmarktfestlegungsund Positionierungstools</Title> UL https://suche.suub.uni-bremen.de/peid=jstor-41922086&Exemplar=1&LAN=DE A1 Natter, Martin A1 Mild, Andreas A1 Wagner, Udo A1 Taudes, Alfred PB C.H. Beck YR 2007 SN 0344-1369 JF Marketing: Zeitschrift für Forschung und Praxis VO 29 IS 3 SP 195 OP 210 LK http://dx.doi.org/https://www.jstor.org/stable/41922086 DO https://www.jstor.org/stable/41922086 SF ELIB - SuUB Bremen
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