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Packung und Umverpackung aus der Sicht des Einzelhandels:
Becker, Ansgar
Marketing: Zeitschrift für Forschung und Praxis. 8 (1986) 1 - p. 13-18 , 1986
Link:
https://www.jstor.org/stable/42746261
RT Journal T1 <Title>Packung und Umverpackung aus der Sicht des Einzelhandels</Title> UL https://suche.suub.uni-bremen.de/peid=jstor-42746261&Exemplar=1&LAN=DE A1 Becker, Ansgar PB C.H. Beck YR 1986 SN 0344-1369 JF Marketing: Zeitschrift für Forschung und Praxis VO 8 IS 1 SP 13 OP 18 LK http://dx.doi.org/https://www.jstor.org/stable/42746261 DO https://www.jstor.org/stable/42746261 SF ELIB - SuUB Bremen
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