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1 Ergebnisse
1
Eye Tracking Reveals Processes That Enable Conjoint Choices..:
MEIßNER, MARTIN
;
MUSALEM, ANDRES
;
HUBER, JOEL
Journal of Marketing Research. 53 (2016) 1 - p. 1-17 , 2016
Link:
http://www.jstor.org/stable/43832441
RT Journal T1
Eye Tracking Reveals Processes That Enable Conjoint Choices to Become Increasingly Efficient with Practice
UL https://suche.suub.uni-bremen.de/peid=jstor-43832441&Exemplar=1&LAN=DE A1 MEIßNER, MARTIN A1 MUSALEM, ANDRES A1 HUBER, JOEL PB American Marketing Association YR 2016 SN 0022-2437 K1 Behavioral sciences K1 Behavioral economics K1 Consumer behavior K1 Consumer sovereignty K1 Consumer choice K1 Applied sciences K1 Computer science K1 Computer engineering K1 Computer technology K1 Computer systems K1 Portable computers K1 Laptop computers K1 Information science K1 Data products K1 Datasets K1 Eye tracking data K1 Engineering K1 Transportation K1 Travel K1 Vacations K1 Physical sciences K1 Earth sciences K1 Geography K1 Geomorphology K1 Landforms K1 Coastal landforms K1 Beaches K1 Psychology K1 Cognitive psychology K1 Cognitive processes K1 Attention K1 Visual fixation K1 Mathematics K1 Applied mathematics K1 Statistics K1 Applied statistics K1 Statistical results K1 Statistical interpretations K1 Saliency K1 Business K1 Business administration K1 Corporate communications K1 External corporate communications K1 Marketing K1 Branding K1 Brands K1 Information analysis K1 Data analysis K1 Regression analysis K1 Multilevel models K1 Cognition JF Journal of Marketing Research VO 53 IS 1 SP 1 OP 17 LK http://www.jstor.org/stable/43832441 DO http://www.jstor.org/stable/43832441 SF ELIB - SuUB Bremen
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