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1
SEASONALITY AND THE EFFECT OF ADVERTISING ON PRICE:
Genesove, David
;
Simhon, Avi
The Journal of Industrial Economics. 63 (2015) 1 - p. 199-222 , 2015
Link:
http://www.jstor.org/stable/44077353
RT Journal T1 <Title>SEASONALITY AND THE EFFECT OF ADVERTISING ON PRICE</Title> UL https://suche.suub.uni-bremen.de/peid=jstor-44077353&Exemplar=1&LAN=DE A1 Genesove, David A1 Simhon, Avi PB John Wiley & Sons Ltd YR 2015 SN 0022-1821 SN 1467-6451 JF The Journal of Industrial Economics VO 63 IS 1 SP 199 OP 222 LK http://www.jstor.org/stable/44077353 DO http://www.jstor.org/stable/44077353 SF ELIB - SuUB Bremen
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