I agree that this site is using cookies. You can find further informations
here
.
X
Login
Merkliste (
0
)
Home
About us
Home About us
Our history
Profile
Press & public relations
Friends
The library in figures
Exhibitions
Projects
Training, internships, careers
Films
Services & Information
Home Services & Information
Lending and interlibrary loans
Returns and renewals
Training and library tours
My Account
Library cards
New to the library?
Download Information
Opening hours
Learning spaces
PC, WLAN, copy, scan and print
Catalogs and collections
Home Catalogs and Collections
Rare books and manuscripts
Digital collections
Subject Areas
Our sites
Home Our sites
Central Library
Law Library (Juridicum)
BB Business and Economics (BB11)
BB Physics and Electrical Engineering
TB Engineering and Social Sciences
TB Economics and Nautical Sciences
TB Music
TB Art & Design
TB Bremerhaven
Contact the library
Home Contact the library
Staff Directory
Open access & publishing
Home Open access & publishing
Reference management: Citavi & RefWorks
Publishing documents
Open Access in Bremen
zur Desktop-Version
Toggle navigation
Merkliste
1 Ergebnisse
1
The College Textbook Publishing Industry in the U.S. 2000-2..
Marketing and Communication in Higher Education
Greco, Albert N
- 1st ed. 2023 . , 2023
Link:
https://doi.org/10.1007/978-3-031-30415-6
RT T1 <Title>The College Textbook Publishing Industry in the U.S. 2000-2022: The Search for Competitive Marketing Strategies</Title> UL https://suche.suub.uni-bremen.de/peid=springer-978-3-031-30415-6&Exemplar=1&LAN=DE A1 Greco, Albert N NO 1st ed. 2023 PB Springer Nature Switzerland YR 2023 NO 1 Online-Ressource (133 S.) T3 Marketing and Communication in Higher Education SN 9783031304156 SN 9783031304149 SN 9783031304163 K1 Education, Higher K1 Marketing research K1 Business intelligence K1 Printing K1 Publishers and publishing K1 Higher Education K1 Market Research and Competitive Intelligence K1 Printing and Publishing LK http://dx.doi.org/https://doi.org/10.1007/978-3-031-30415-6 DO https://doi.org/10.1007/978-3-031-30415-6 SF ELIB - SuUB Bremen
Export
RefWorks (nur Desktop-Version!)
Flow
(Zuerst in
Flow
einloggen, dann importieren)
