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1 Ergebnisse
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Entertainment Science: Data Analytics and Practical Theory ..:
Hennig-Thurau, Thorsten
;
Houston, Mark B
- 1st ed. 2019 . , 2019
Link:
https://doi.org/10.1007/978-3-319-89292-4
RT T1
Entertainment Science: Data Analytics and Practical Theory for Movies, Games, Books, and Music
UL https://suche.suub.uni-bremen.de/peid=springer-978-3-319-89292-4&Exemplar=1&LAN=DE A1 Hennig-Thurau, Thorsten A1 Houston, Mark B NO 1st ed. 2019 PB Springer International Publishing YR 2019 NO 1 Online-Ressource (865 S.) SN 9783319892924 SN 9783319892900 SN 9783319892917 SN 9783030077334 K1 Advertising media planning K1 Marketing research K1 Business intelligence K1 Business K1 Management science K1 Quantitative research K1 Media Planning K1 Market Research and Competitive Intelligence K1 Business and Management K1 Data Analysis and Big Data LK http://dx.doi.org/https://doi.org/10.1007/978-3-319-89292-4 DO https://doi.org/10.1007/978-3-319-89292-4 SF ELIB - SuUB Bremen
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