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1 Ergebnisse
1
Cross-Cultural Communication of Chinese Brands:
Zhang, Jingyun
- 1st ed. 2024 . , 2024
Link:
https://doi.org/10.1007/978-981-97-1371-4
RT T1
Cross-Cultural Communication of Chinese Brands
UL https://suche.suub.uni-bremen.de/peid=springer-978-981-97-1371-4&Exemplar=1&LAN=DE A1 Zhang, Jingyun NO 1st ed. 2024 PB Springer Nature Singapore YR 2024 NO 1 Online-Ressource (356 S.) SN 9789819713714 SN 9789819713707 SN 9789819713721 SN 9789819713738 K1 Business K1 Management science K1 Culture K1 Business and Management K1 Cultural Studies K1 Global and International Culture LK http://dx.doi.org/https://doi.org/10.1007/978-981-97-1371-4 DO https://doi.org/10.1007/978-981-97-1371-4 SF ELIB - SuUB Bremen
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