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1 Ergebnisse
1
Product Innovation, Customer Satisfaction, and Brand Loyalt..:
Panigrahi, Shrikant
;
Azizan, Noor Azlinna Binti
;
Shamsi, Ibrahim Rashid Al
Panigrahi, S. K., Azizan, N. A. B., & Al Shamsi, I. R. (2021). Product Innovation, Customer Satisfaction, and Brand Loyalty of Using Smartphones Among University Students: PLS–SEM Approach. Indian Journal of Marketing, 51(1), 8-25.. , 2021
Link:
https://ssrn.com/abstract=3786817
RT Journal T1 <Title>Product Innovation, Customer Satisfaction, and Brand Loyalty of Using Smartphones Among University Students : PLS – SEM Approach</Title> UL https://suche.suub.uni-bremen.de/peid=ssrn-3786817&Exemplar=1&LAN=DE A1 Panigrahi, Shrikant A1 Azizan, Noor Azlinna Binti A1 Shamsi, Ibrahim Rashid Al YR 2021 JF Panigrahi, S. K., Azizan, N. A. B., & Al Shamsi, I. R. (2021). Product Innovation, Customer Satisfaction, and Brand Loyalty of Using Smartphones Among University Students: PLS–SEM Approach. Indian Journal of Marketing, 51(1), 8-25. LK http://dx.doi.org/https://ssrn.com/abstract=3786817 DO https://ssrn.com/abstract=3786817 SF ELIB - SuUB Bremen
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