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The Impact of CRM on Customer Satisfaction and Customer Loy..:
Samia Adly Hanna El-Sheikh, Samia Adly Hanna El-Sheikh
;
Mohamed Adel Hamdy, Mohamed Adel Hamdy
;
Hosny Ibrahim Hamdy, Hosny Ibrahim Hamdy
.
Journal of Alexandria University for Administrative Sciences, Faculty of Commerce, Alexandria Un, 2020. , 2020
Link:
https://ssrn.com/abstract=3998292
RT Journal T1
The Impact of CRM on Customer Satisfaction and Customer Loyalty: Mediation Effect of Customer Perceived Value (Evidence from Hospitality Industry)
UL https://suche.suub.uni-bremen.de/peid=ssrn-3998292&Exemplar=1&LAN=DE A1 Samia Adly Hanna El-Sheikh, Samia Adly Hanna El-Sheikh A1 Mohamed Adel Hamdy, Mohamed Adel Hamdy A1 Hosny Ibrahim Hamdy, Hosny Ibrahim Hamdy A1 Halim, Yasser Tawfik YR 2020 K1 Customer relationship management (CRM) K1 customer perceived value (CPV) K1 customer satisfaction K1 loyalty K1 hospitality industry in Egypt K1 structural equation modeling (SEM) JF Journal of Alexandria University for Administrative Sciences, Faculty of Commerce, Alexandria Un, 2020 LK http://dx.doi.org/https://ssrn.com/abstract=3998292 DO https://ssrn.com/abstract=3998292 SF ELIB - SuUB Bremen
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