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1 Ergebnisse
1
Consumer Health in the Digital Age:
Liu, Peggy
;
Inman, Jeffrey
;
Li, Beibei
..
Liu, Peggy J., J. Jeffrey Inman, Beibei Li, Charlene A. Wong, and Nathan Yang (2022), "Consumer Health in the Digital Age," Journal of the Association for Consumer Research, 7 (2), 198-209.. , 2022
Link:
https://ssrn.com/abstract=4190397
RT Journal T1 <Title>Consumer Health in the Digital Age</Title> UL https://suche.suub.uni-bremen.de/peid=ssrn-4190397&Exemplar=1&LAN=DE A1 Liu, Peggy A1 Inman, Jeffrey A1 Li, Beibei A1 Wong, Charlene A1 Yang, Nathan YR 2022 K1 consumer health K1 digital marketing K1 healthcare K1 technology K1 patient journey K1 personalization K1 interactivity K1 information transparency JF Liu, Peggy J., J. Jeffrey Inman, Beibei Li, Charlene A. Wong, and Nathan Yang (2022), "Consumer Health in the Digital Age," Journal of the Association for Consumer Research, 7 (2), 198-209. LK http://dx.doi.org/https://ssrn.com/abstract=4190397 DO https://ssrn.com/abstract=4190397 SF ELIB - SuUB Bremen
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