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1 Ergebnisse
1
Designing Distributed Ledger Technologies, Like Blockchain,..:
Joo, Mingyu
;
Kim, Seung Hyun
;
Ghose, Anindya
.
International Journal of Research in Marketing, Forthcoming. , 2022
Link:
https://ssrn.com/abstract=4194180
RT Journal T1
Designing Distributed Ledger Technologies, Like Blockchain, for Advertising Markets
UL https://suche.suub.uni-bremen.de/peid=ssrn-4194180&Exemplar=1&LAN=DE A1 Joo, Mingyu A1 Kim, Seung Hyun A1 Ghose, Anindya A1 Wilbur, Kenneth C. YR 2022 K1 Distributed Ledger Technology K1 Blockchain K1 Digital advertising K1 Transparency K1 Privacy JF International Journal of Research in Marketing, Forthcoming LK http://dx.doi.org/https://ssrn.com/abstract=4194180 DO https://ssrn.com/abstract=4194180 SF ELIB - SuUB Bremen
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